PRIVACY POLICY - MAINVUE HOMES WEBSITE
NOTICE: We may share your personal data. Revised February 22nd, 2025
Introduction
MainVue Homes ("Company" or "We") respect your privacy and are committed to protecting it through our compliance with this policy.
The following privacy policy describes the types of information we may collect from you or that you may provide when you visit the website https://www.mainvuehomes.com/ or its successor(s) (our "Website" ) and our practices for collecting, using, maintaining, protecting, and disclosing that information.
This policy applies to information we collect:
- On this Website, and any mobile sites, and other interactive features employed by MainVue Homes.
- In email, text, and other electronic messages between you and this Website.
- This includes direct communication, web pages, email lists, online data collection, generic information, and Personal Information collected or owned by us, including but not limited to our website, located at www.mainvuehomes.com.
- When you interact with our advertising and applications on third-party websites and services.
- This Privacy Policy is in effect no matter the method of collection (such as by mail, email, telephone call, direct or in-person data collection, sign-up/sign-in page, survey, or promotion, etc.), including collection through our website and any online features, products, services, and/or programs we offer (collectively, the “Website”).
It does not apply to information collected by:
- Us offline or through any other means, including on any other website operated by us or any third party; or
- Any third party (including our affiliates and subsidiaries), including through any application or content (including advertising) that may link to or be accessible from or through the Website, such as personal financial information that may be collected by our mortgage partners or any of our mortgage banking or title joint ventures, each of whom have their own privacy policies.
Please read this policy carefully to understand our policies and practices regarding your information and how we will treat it. If you do not agree with our policies and practices, your choice is not to use our Website. By accessing or using this Website, you agree to this privacy policy. This policy may change from time to time, and such amendments will be posted to this Website. Your continued use of this Website after we make changes is deemed to be acceptance of those changes, so please check the policy periodically for updates.
Children Under the Age of 16
Our Website is not intended for children under 16 years of age. No one under age 16 may provide any information to or on the Website. We do not knowingly collect personal information from children under 16. If you are under 16, do not use or provide any information on this Website or through any of its features, register on the Website, use any of the features of this Website, or provide any information about yourself to us, including your name, address, telephone number, email address, or any screen name or user name you may use. If we learn we have collected or received personal information from a child under 16 without verification of parental consent, we will delete that information. If you believe we might have any information from or about a child under 16, please contact us at privacy@mainvuehomes.com.
Residents of certain states under 18 years of age may have additional rights regarding the collection and sale of their personal information. Please see Your State Privacy Rights for more information.
Information We Collect About You and How We Collect It
We collect several types of information from and about users of our Website, including information:
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By which you may be personally identified (“Personal Information”): The types of personal information that MainVue Homes collects may include, among other things, the following categories:
- Personal identifiers such as your name, date of birth, title, postal address, email address, telephone number, zip code, and any other identifier by which you may be contacted online or offline ("personal information").
- Protected demographic data including age, marital status, household income, job industry, job title, family status, hobbies, interests, and other demographic data.
- Consumer information (such as loan account and other financial information, health, and other insurance information).
- Non-Personally Identifiable Information: That is about you but individually does not identify you, such as IP address, information collected through cookies, and tracking technologies, internet connection details, device specifications, and usage analytics related to our website; and/or
- Device and Technical Information: We collect data such as your Internet Protocol (IP) address, device ID (UDID), login credentials, browser type and version, time zone setting, location data, browser plug-ins, operating system, platform, and other technological details related to your use of our services.
We collect this information:
- Directly from you when you provide it to us. You may provide information to us online for any number of reasons. For example, you request information about our homes or communities, submit a warranty request, schedule a tour, or submit a job application. In such cases, we will collect the information that you provide, which may include information regarding your MainVue home, your name, telephone number, email address, physical address, name of your present community or a MainVue Homes community in which you are interested, or certain demographic information, such as your age range, gender, and areas of interest and, in the case of a job application, may include your resume and social security number.
- We use LiveChat for real-time customer support, which may collect chat transcripts, IP addresses, and other identifying data. This data is used to improve customer service and analyze engagement trends. LiveChat interactions may be stored temporarily or shared with third-party analytics tools. If you wish to opt out, you may disable cookies or refrain from using the chat feature.
- Automatically as you navigate through the site. Information collected automatically may include usage details, IP addresses, and information collected through cookies, web beacons, pixel tags, information from our server, and other means.
- From third parties. We may collect or purchase information from third parties, including marketing companies. If you have responded to or interacted with third parties who share your information with us, we collect the information the third party provides to us, including your email address.
- Publicly available and commercial databases. We may source personal information from marketing research and data analytics resources. We may, for example, receive demographic information (age, sex, household income, job industry, job title) from these sources.
- Information we receive from you through the Website and as a result of your use of our services;
- Information we receive from your computer or mobile device;
- Information we receive from our affiliates, partners, or service providers;
- Information we receive from other sources, as permitted by applicable laws, rules, and regulations.
Information You Provide to Us
The information we collect on or through our Website may include:
- Information that you provide by filling in forms on our Website. This includes information provided at the time of registering to use our Website, subscribing to our email marketing or interests lists, or requesting further services such as scheduling a tour, or submitting a ‘contact us’ form, among other form submissions. We may also ask you for information when you enter a contest or promotion sponsored by us, and when you report a problem with our Website.
- Records and copies of your correspondence (including email addresses), if you contact us.
- Your responses to surveys that we might ask you to complete for research purposes.
- Your search queries on the Website.
- Information we receive from you through the Website and as a result of your use of our services;
- Information we receive from your computer or mobile device;
- Social media. MainVue Homes maintains profiles and pages on social media platforms including, Facebook®, Instagram®, Pinterest®, LinkedIn®, YouTube®, and others. MainVue Homes may collect the information that you post on social media platforms including Personal Information, pictures, or other information. Information posted on any such pages is also subject to the privacy policies and terms of use of the respective social media platforms.
- Information we receive from our affiliates, partners, or service providers;
You also may provide information to be published or displayed (hereinafter, "posted") on public areas of the Website, or transmitted to other users of the Website or third parties (collectively, "User Contributions"). Your User Contributions are posted on and transmitted to others at your own risk. Although we limit access to certain pages/you may set certain privacy settings for such information by logging into your account profile, please be aware that no security measures are perfect or impenetrable.]Additionally, we cannot control the actions of other users of the Website with whom you may choose to share your User Contributions. Therefore, we cannot and do not guarantee that your User Contributions will not be viewed by unauthorized persons.
Information We Collect Through Automatic Data Collection Technologies
As you navigate through and interact with our Website, we may use automatic data collection technologies to collect certain information about your equipment, browsing actions, and patterns, including:
- Details of your visits to our Website, including traffic data, location data, logs, and other communication data and the resources that you access and use on the Website.
- Information about your computer and internet connection, including your IP address, operating system, and browser type.
We also may use these technologies to collect information about your online activities over time and across third-party websites or other online services (behavioral tracking).
Click here: Do Not Sell or Share My Personal Information for information on how you can opt out of behavioral tracking on this website and how we respond to web browser signals and other mechanisms that enable consumers to exercise choice about behavioral tracking.
The information we collect automatically we may maintain or associate with personal information we collect in other ways or receive from third parties. It helps us to improve our Website and to deliver a better and more personalized service, including by enabling us to:
- Estimate our audience size and usage patterns.
- Store information about your preferences, allowing us to customize our Website according to your individual interests.
- Speed up your searches.
- Recognize you when you return to our Website.
The technologies we use for this automatic data collection may include:
- Cookies (or browser cookies). A cookie is a small file placed on the hard drive of your computer. You may refuse to accept browser cookies by activating the appropriate setting on your browser. However, if you select this setting you may be unable to access certain parts of our Website. Unless you have adjusted your browser setting so that it will refuse cookies, our system will issue cookies when you direct your browser to our Website. For information about managing your privacy and security settings for cookies, see Choices About How We Use and Disclose Your Information.
- Web Beacons. Pages of our Website [and our emails] may contain small electronic files known as web beacons (also referred to as clear gifs, pixel tags, and single-pixel gifs) that permit us, for example, to count users who have visited those pages or [opened an email] and for other related website statistics (for example, recording the popularity of certain website content and verifying system and server integrity).
Third-Party Use of Cookies and Other Tracking Technologies
Some content or applications, including advertisements, on the Website are served by third-parties, including advertisers, ad networks and servers, content providers, and application providers. These third parties may use cookies [alone or in conjunction with web beacons or other tracking technologies] to collect information about you when you use our website. The information they collect may be associated with your personal information or they may collect information, including personal information, about your online activities over time and across different websites and other online services. They may use this information to provide you with interest-based (behavioral) advertising or other targeted content.
We do not control these third parties' tracking technologies or how they may be used. If you have any questions about an advertisement or other targeted content, you should contact the responsible provider directly. For information about how you can opt out of receiving targeted advertising from many providers, see the section titled Choices About How We Use and Disclose Your Information.
Google Analytics
Our Website uses Google Analytics, a web analytics service provided by Google. Google Analytics uses cookies and similar technologies to collect and store anonymous information about you, which may include the non-personal information described above. You can read information about how Google Analytics may use your data at http://www.google.com/policies/privacy/partners/, Google’s Privacy Policy at http: //www.google.com/intl/en/policies/privacy/, and Google Analytics Terms of Use at http: //www.google.com/analytics/terms/us.html. Our Website may use certain features of Google Analytics, including:
(a) “Demographics and Interest Reporting” to analyze information regarding the interests and demographics of users of the Website. We use such non-personal information in the same manner as we use other non-personal information as described in this Privacy Policy.
(b) “Remarketing with Google Analytics” to place ads on other sites directed to people who have visited the Website.
(c) “Google Display Network Impression Reporting” to report how people’s interactions with our ads relate to their visits to the Website.
You can opt-out of Google Analytics for Display Advertising and customize Google Display Network ads by changing the ad settings at https: //support.google.com/ads/answer/2662856. You also can opt-out from being tracked by Google Analytics in the future by downloading and installing Google Analytics Opt-out Browser Add-on for your current web browser at https://tools.google.com/dlpage/gaoptout/.
How We Use Your Information
We use information that we collect about you or that you provide to us, including any personal information:
- To present our Website and its contents to you.
- To provide you with information, products, or services that you request from us.
- To fulfill any other purpose for which you provide it.
- To provide you with notices about your account/subscription, including expiration and renewal notices.
- To carry out our obligations and enforce our rights arising from any contracts entered into between you and us, including for billing and collection.
- To notify you about changes to our Website or any products or services we offer or provide though it.
- To allow you to participate in interactive features on our Website.
- To support direct marketing and other opportunities of MainVue Homes and third parties as described in this Privacy Policy. In this regard, we may contact you by email, postal mail, text message, social media, telephone, or other means regarding our products, services, promotions, and employment opportunities.
- In any other way we may describe when you provide the information.
- For any other purpose with your consent.
We may also use your information to contact you about our own and third-parties goods and services that may be of interest to you. If you do not want us to use your information in this way, please check the relevant box located on the form on which we collect your data (the order form/registration form)/adjust your user preferences in your account profile.] For more information, see Choices About How We Use and Disclose Your Information.
We may use the information we have collected from you to enable us to display advertisements to our advertisers' target audiences. Even though we do not disclose your personal information for these purposes without your consent, if you click on or otherwise interact with an advertisement, the advertiser may assume that you meet its target criteria.
Disclosure of Your Information
We may disclose aggregated information about our users, and information that does not identify any individual, without restriction.
We may disclose personal information that we collect or you provide as described in this privacy policy:
- To our subsidiaries and affiliates.
- To contractors, service providers, and other third parties we use to support our business, in accordance with agreements we have with them (if any).
- To a buyer or other successor in the event of a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us about our Website users is among the assets transferred.
- To third parties to market their products or services to you if you have consented to/not opted out of these disclosures. We contractually require these third parties to keep personal information confidential and use it only for the purposes for which we disclose it to them. For more information, see Choices About How We Use and Disclose Your Information.
- To fulfill the purpose for which you provide it. For example, if you give us an email address to receive updates, we will send updates to that email address.
- For any other purpose disclosed by us when you provide the information.
- With your consent.
We may also disclose your personal information: MainVue Homes may disclose your personal information to a third party for a business purpose. When we disclose personal information for a business purpose, we enter into a contract that describes the purpose and requires the recipient to both keep that personal information confidential and not use it for any purpose except performing the contract.
- To comply with any court order, law, or legal process, including to respond to any government or regulatory request.
- To enforce or apply our terms of use and other agreements, including for billing and collection purposes.
- If we believe disclosure is necessary or appropriate to protect the rights, property, or safety, of us, our customers, or others. This includes exchanging information with other companies and organizations for the purposes of fraud protection and credit risk reduction.
- To service providers, contractors, outside marketing consultants, and third-party vendors.
- Disclosure of Your Information for Third-Party Advertising. If you do not want us to share your personal information with unaffiliated or non-agent third parties for promotional purposes, you can opt-out by checking the relevant box located on the form on which we collect your data. You can also always opt-out by sending us an email with your request privacy@mainvuehomes.com
The categories of personal information we may disclose include:
- Personal identifiers: Name, signature, physical address, email address, username, IP address, telephone number, device identifier, online account information and other online identifiers.
- Protected demographic data including age, marital status, household income, job industry, job title, family status, hobbies, interests, and other demographic data.
- Consumer information (such as loan account and other financial information, health, and other insurance information).
Choices About How We Use and Disclose Your Information
We strive to provide you with choices regarding the personal information you provide to us. We have created mechanisms to provide you with the following control over your information:
- Tracking Technologies and Advertising. You can set your browser to refuse all or some browser cookies, or to alert you when cookies are being sent. If you disable or refuse cookies, please note that some parts of this site may then be inaccessible or not function properly.
- Disclosure of Your Information for Third-Party Advertising. If you do not want us to share your personal information with unaffiliated or non-agent third parties for promotional purposes, you can opt-out by clicking here: Do Not Sell or Share My Personal Information or checking the relevant box located on the form on which we collect your data or by sending us an email with your request to privacy@mainvuehomes.com.
- Promotional Offers from the Company. If you do not wish to have your email address/contact information used by us to promote our own or third parties' products or services, you can opt-out by checking the relevant box located on the form on which we collect your data, by clicking the “unsubscribe” button in our email communications to you, or at any other time by logging into the Website and adjusting your user preferences by checking or unchecking the relevant boxes or by sending us an email stating your request to privacy@mainvuehomes.com. If we have sent you a promotional email, you may send us a return email asking to be omitted from future email distributions. This opt out does not apply to information provided to the Company as a result of a product purchase, warranty registration, product service experience or other transactions.
- Targeted Advertising. If you do not want us to use information that we collect or that you provide to us to deliver advertisements according to our or our advertisers' target-audience preferences, you can opt-out by clicking here: Do Not Sell or Share My Personal Information or by sending us an email stating your request to privacy@mainvuehomes.com.For this opt-out to function, you must have your browser set to accept all browser cookies.
We do not control third parties' collection or use of your information to serve interest-based advertising. However these third parties may provide you with ways to choose not to have your information collected or used in this way. You can opt out of receiving targeted ads from members of the Network Advertising Initiative ("NAI") on the NAI's website (https://optout.networkadvertising.org/).
Residents of California may have additional personal information rights and choices. Please see Your State Privacy Rights for more information.
Accessing and Correcting Your Information
You can review and change your personal information by logging into the Website and visiting your account profile page.
You may also send us an email at privacy@mainvuehomes.comto request access to, correct, or delete any personal information that you have provided to us. We cannot delete your personal information except by also deleting your user account. We may not accommodate a request to change information if we believe the change would violate any law or legal requirement or cause the information to be incorrect.
If you delete your User Contributions from the Website, copies of your User Contributions may remain viewable in cached and archived pages or might have been copied or stored by other Website users. Proper access and use of information provided on the Website, including User Contributions, is governed by our terms of use.]
Residents of California may have additional personal information rights and choices. Please see Your State Privacy Rights for more information.
Your State Privacy Rights
State consumer privacy laws may provide their residents with additional rights regarding our use of their personal information.
For example, to learn more about California residents' privacy rights, visit this section.
Data Security
We have implemented measures designed to secure your personal information from accidental loss and from unauthorized access, use, alteration, and disclosure. All information you provide to us is stored on our secure servers behind firewalls. Any payment transactions and other information will be encrypted [using SSL technology].
The safety and security of your information also depends on you. Where we have given you (or where you have chosen) a password for access to certain parts of our Website, you are responsible for keeping this password confidential. We ask you not to share your password with anyone. We urge you to be careful about giving out information in public areas of the Website like message boards. The information you share in public areas may be viewed by any user of the Website.
Unfortunately, the transmission of information via the internet is not completely secure. Although we do our best to protect your personal information, we cannot guarantee the security of your personal information transmitted to our Website. Any transmission of personal information is at your own risk. We are not responsible for circumvention of any privacy settings or security measures contained on the Website.
Additional Privacy Rights/ Notices
Depending on your residency, you may have additional rights pertaining to your personal information. This additional California privacy disclosure page ("Disclosure") supplements the MainVue Website Privacy Policy [www.mainvuehomes.com] and is effective as of the Last Updated date above. The MainVue Website Privacy Policy https://www.mainvuehomes.com/wa/privacy-policy describes the personal information that we collect, the sources from which we collect it, the purposes for which we use it, the limited circumstances under which we share personal information, and with whom we share it. These additional disclosures provide a Notice at Collection under the California Privacy Rights Act:
Additional California Privacy Disclosures and Notice at Collection
Last Updated: [2/21/2025]
This additional California privacy disclosure page ("Disclosure") supplements the MainVue Website Privacy Policy [www.mainvuehomes.com] and is effective as of the Last Updated date above. The MainVue Website Privacy Policy https://www.mainvuehomes.com/wa/privacy-policy describes the personal information that we collect, the sources from which we collect it, the purposes for which we use it, the limited circumstances under which we share personal information, and with whom we share it. These additional disclosures provide a Notice at Collection under the California Privacy Rights Act:
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Categories of personal information collected. The personal information that we collect, or have collected from consumers in the twelve months prior to the effective date above, fall into the following categories established by the California Privacy Rights Act:
Personal Information Category Retention Period Business Purpose Sold / Shared Identifiers, such as real name, alias, postal address, unique personal identifier, online identifier, Internet Protocol address, email address, account name, Social Security number, driver's license number, passport number, or other similar identifiers. Twelve (12) months To confirm your identify, fulfill your requests, answer your questions, run and manage our business, protect our interests, and support direct marketing and other opportunities of MainVue Homes and third parties as described in this Privacy Policy. Sold-No
Shared-YesCalifornia Customer Records personal information, which includes a name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver's license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories. Twelve (12) months To confirm your identify, fulfill your requests, answer your questions, run and manage our business, protect our interests, and support direct marketing and other opportunities of Holt Homes and third parties as described in this Privacy Policy. Sold-No
Shared-YesProtected classification characteristics under California or federal law, such as age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, reproductive health decision-making, military and veteran status, or genetic information (including familial genetic information).] Twelve (12) months To verify your identity, comply with state and federal laws, and to determine eligibility for certain housing programs. Sold-No
Shared-YesCommercial information, such as records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. Twelve (12) months MainVue Homes shares personal commercial information to help provide a better home shopping experience, manage our business operations, and support direct marketing efforts. This may include sharing advertising networks, and third parties involved in your transaction, such as brokers, agents, professionals, title insurance carriers, escrow service providers, and lenders. Sold-No
Shared-YesInternet or other similar network activity, such as browsing history, search history, information on a consumer's interaction with a website, application, or advertisement. Twelve (12) months Used to estimate our audience size and usage patterns, allow us to customize our Website according to individual preferences, speed up searches when you return to our Website, and identify individual information/ preferences for marketing purposes Sold-No
Shared-YesGeolocation data, such as physical location or movements. Twelve (12) months To support direct marketing and other opportunities of MainVue Homes. Sold-No
Shared-YesInferences drawn from other personal information, such as a profile reflecting a person's preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. The purpose of using this type of personal information is to enhance and personalize the home shopping experience, tailor marketing efforts, and improve business operations. By analyzing inferences drawn from personal information, MainVue Homes can better understand customer preferences, behaviors, and needs, allowing us to offer relevant home designs, services, and promotions. This data also helps us refine our advertising strategies, optimize customer interactions, and develop insights that support decision-making to enhance overall customer satisfaction. Sold-No
Shared-Yes - Children and Teens. As stated in the MainVue Website Privacy Policy https://www.mainvuehomes.com/wa/privacy-policy, we do not allow children or teens to use our products or services. We therefore do not serve cross-context behavioral ads to children, or to teens under 16 years old.
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Your Data Rights: You may have certain data rights under California state privacy law, including to request information about the collection of your personal information by us, to access your personal information in a portable format, and to correct or delete your personal information. If you wish to do any of these things, please email privacy@mainvuehomes.com.
Additionally, you may have the right to opt out of the processing of your personal data for cross-context behavioral advertising. To do so, please visit Do Not Sell or Share My Personal Information https://www.mainvuehomes.com/wa/privacy-opt-out where you can opt out of cross-context behavioral advertising. You can also enable the Global Privacy Control (GPC) on your browser to opt out of cross-context behavioral ads.
You may have the right to appeal the denial of any of these rights by submitting a form that will be provided to you if we deny a data request. Depending on your data choices, certain services may be limited or unavailable. To ensure the security of your account, we will generally ask you to verify your request using the contact information you have already provided. - De-identified Data Disclosure. We may use de-identified data in some instances. We either maintain such data without attempting to re-identify it or treat such data as personal data subject to applicable law.
- California Privacy Rights Act Sensitive Personal Information Disclosure. We do not collect and disclose for a business purpose "sensitive personal information " as defined under the California Privacy Rights Act.
- California Privacy Rights Act Non-discrimination Statement. We will not discriminate against any consumer for exercising their rights under the California Privacy Rights Act.
Changes to Our Privacy Policy
It is our policy to post any changes we make to our privacy policy on this page. If we make material changes to how we treat our users' personal information, we will notify you through a notice on the Website home page. The date the privacy policy was last revised is identified at the top of the page. You are responsible for ensuring we have an up-to-date active and deliverable email address for you, and for periodically visiting our Website and this privacy policy to check for any changes.
Contact Information
To ask questions or comment about this privacy policy and our privacy practices, contact us at:
Email: privacy@mainvuehomes.com
Phone: (425) 646-4022
Mail:
MainVue Homes
121 3rd Ave
Kirkland, WA 98033